Monday, November 15, 2004

German media overcome downturn

German media overcome downturn inspite of difficult advertising climate
Axel Springer, europe's largest newspaper publisher reported positive growth too. the sector improved primarily due to:
  • new titles
  • cutting costs
  • higher sales of core books, magazines etc
  • pay TV subcriber growth to 3 million
These are positive signs for the industry in a restrained economy.

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